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Krank Golf drivers are all the Rage among long-drive competitors

Kiel ChristiansonBy Kiel Christianson,
Senior Writer
Krank Golf - Rage driver
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Krank Golf's Rage driver is a new favorite among long-drive competitors. (Courtesy of Krank Golf)

If you're a fan of the RE/MAX Long Drive Championships, you've probably noticed how many of the competitors who show up in the finals of this and other long-drive events play golf clubs that are not made by the well-known, big-name equipment companies.

Some of the most popular big sticks among the freaks of nature who compete in these events are made by Krank Golf, a Tempe, Ariz.-based outfit that was founded in 2002. In a short period of time it has built an enormous reputation, thanks in part to the enormous drives that are hit each year with Krank Golf clubs.

For example, in 2008, 63-year-old NBA Hall of Famer Rick Barry used a Krank Golf driver to win the Grand Champion Division at the RE/MAX with a top drive of 373 yards. In fact, Krank Golf drivers were used by the first, second, third, fourth, sixth, and seventh-place finishers in 2008 in the Grand Champion Division. The 2007 World Long Drive Champion, Mike Dobbyn, is also on the Krank Golf team.

What makes Krank Golf, which is certainly lesser known in general golfing circles, so formidable in the long-drive world?

Well, for one thing, Krank Golf founder and president Lance Reader once hit a world-record drive of 526 yards in a 2004 competition. In other words, the guy knows what he's talking about.

This year, Krank Golf introduced its newest bazooka-on-a-stick, called (appropriately enough) "Rage." In the 2009 RE/MAX event, Mike Adams came in fourth in the Men's Open division wielding a Rage. His longest drive: 418 yards.

Needless to say, after a phone-fitting by Reader himself, I was eager to get my new Rage into my hands and onto the first tee.

How the Krank Golf Rage plays

When the 46-inch, 10.5-degree Rage arrived, complete with a stiff Fujikura Diesel shaft ($349, assembled), I literally sprinted to my car to get to the golf course. Never mind that the weather was 45 degrees with a steady drizzle.

On the first tee, after a few cursory stretches, I took a cut at my ball and upon impact blurted out, "Oh, crap." You see, I was expecting to hear what I normally hear every time I hit one of the big 460cc drivers that come out every year: a semi-deafening CLANK.

Instead, I heard a metallic "tink" - sort of like a sledgehammer hitting a railroad spike - and for a second feared that I had almost missed the ball. Happily, though, when I looked up, I watched my ball sailing straight and true nearly 300 yards through the air.

The Rage's black, gray, and red clubhead has a deep, grooveless face and for some reason looks more compact than 460cc. It feels a bit heavier than most recent drivers I've tested, but the sturdy constitution of the clubhead produces this very appealing aural feedback that just naturally sounds solid.

According to Reader, a big selling point on the Rage is not just its length, but also its accuracy. "It doesn't do any good for our [LDA] players to hit it long if it's OB," he said as he was fitting me over the phone.

I must confess, however, that my late-season swing is a bit unpredictable, so there were certainly times when hitting the fairway seemed difficult with the Rage - but this was almost as certainly not the club's fault. Despite the balkiness of my autumn game, the Rage produced some of the longest drives I've hit on certain holes of my home course, including a 295-yard bomb into a light breeze on the uphill ninth hole.

In short, the Krank Golf Rage is a prodigious weapon.

Krank Golf's Rage driver: The verdict

The Rage isn't made by the biggest company in golf, but it produces some mighty big drives. I cannot say that I have never hit any other driver farther, but I can say that I have never hit another driver that sounds, feels, looks, and performs as solidly all in one package (and at a relatively moderate price).

Krank Golf, like any company seeking fame in the long-drive world, has plenty of attitude, and this is apparent from the headcover that comes with the Rage: black and red with a red devil's head on the top, red chili peppers stitched on the sides, and the phrase "Some Like it Hot!" stitched on the front.

So be prepared: If you put this beast into your bag, you'd better be ready to hunt with the big dogs, because you won't have any excuses.

For more information, visit www.krankgolf.com.

Kiel Christianson has lived, worked, traveled and golfed extensively on three continents. As senior writer and equipment editor for WorldGolf.com, he has reviewed courses, resorts, and golf academies from California to Ireland, including his home course, Lake of the Woods G.C. in Mahomet, Illinois. Read his golf blog here.

 
Reader Comments / Reviews Leave a comment
  • Krank Element

    Jeffrey Stone wrote on: Apr 22, 2013

    I have both the Rage and the Element love them love them - issues with element not one piece head.
    I returned it the first day I hit it the out side weight broke off yes yes they fixed it and sent it back within a week that's great - I just used it in a tournament this weekend after only having it back month now. The first tee shot the head flew 50 yards up the fairway. So the rage good the element issues sorry to say and I love these guys and their clubs. But the element needs to go back to the factory and get reworked.
    I have asked for a return label for it from them just today I will get you know how they handle it.

    Reply

      • RE: Krank Element

        Jeffrey wrote on: Apr 25, 2013

        Ok guys lance called me him self that may have been the delay
        Great guy very very sorry for any issues I had
        Willing to fix and take care of any issues
        I still stand firm that the rage is Awosome
        And the element I like hitting more and goes just as far if not farther
        He said my issues was isolated and they have not been have any issues with others
        I believe lance good guy so I will start banging the element again
        But I did order a new one and gave the repaired one to a friend that a golf pro and he loves it
        Again kran is the only driver I will hit as of now so lance keep up the good work

        Reply

      • RE: Krank Element

        Jeffrey wrote on: Apr 25, 2013

        Well guys very very poor customer service 3rd day and no response yet after sending pics of the club and shaft.
        Its like I never called and reported the problem- Sales guy on the phone told me if it broke then I hit it wrong and it was my fault and they don't warranty play errors - I said ok I hit the ball and your golf club head shot down the fairway - HUMMMM - My fault ok.
        The Rage seem to be fine but the Element seems to be kinda crap and that goes with the customer service.
        Sorry Lance but Krank service ranks with United Airlines just about none.
        I will stand up for the Rage its a good club but again the new element is very very very poorly made.

        Reply

  • Krank clubs

    Glenn Husted wrote on: Nov 29, 2011

    I have played KRANK clubs for over 8 years now. Started with the Chili Pepper series, went to the El Diablo's and now the RAGE...Yes they do as advertised..straighter and L O N G E R no bull all fact.
    You can go online and answer a few questions...their online "fitter" is very good, or you can choose to call their phone and speak with their fitters directly.
    I have personally spoken with Lance Reader, the owner and founder, great guy and very personable.
    Back to the clubs..I will tell you I am 58 years OLD and hit my drives an average of 320 yds, true. my longest was 368 yds, without mother nature assisting. Almost a hole in one on a par 4.
    I am long winded, but when you enjoy the game and are enthusiastic about a TRUE, GREAT product...I tell my friends.
    By the way, my older Krank versions I have sold to my business associates...and even though the Chili Peppers are now over 5 years old, my buddy bought them to replace his T**lor M**e clubs..he still loves the Chili Peppers..Same story with the El Diablo's my boss bought from me when I got my Rage set...
    Get them they really do perform!!!!

    Reply

  • Rage Driver

    Reto wrote on: Feb 26, 2011

    Bought my Rage driver 1 month ago. Today I am confident to say the following:
    1. I hit it probably 25 yards longer
    2. I hit it straighter
    3. Shaved off 4 shots of my handicap
    4. Most imporantly - I have tons of fun on the course.
    In a nutshell - they deliver what they promis!

    Reply

  • KRANK RAGE DRIVER

    KIRBY L. MCDANIEL wrote on: Dec 25, 2010

    CAN YOU BY THIS DRIVER IN THE UNITED STATES?

    Reply

      • RE: KRANK RAGE DRIVER

        Glenn Husted wrote on: Nov 29, 2011

        They are made in ARIZONA....the website krankgolf.com
        I personally own the RAGE 9* driver, 3, 5 and 9 woods....they are amazing. The 9 wood goes about 225 yds for me and I am 58 years old. I also have a set of their wedges...they are great low bounce for hard tight lies and firm bunkers.
        LOVE KRANK!!!

        Reply

      • RE: KRANK RAGE DRIVER

        Glenn Husted wrote on: Nov 29, 2011

        They are made in ARIZONA....the website krankgolf.com
        I personally own the RAGE 9* driver, 3, 5 and 9 woods....they are amazing. The 9 wood goes about 225 yds for me and I am 58 years old. I also have a set of their wedges...they are great low bounce for hard tight lies and firm bunkers.
        LOVE KRANK!!!

        Reply

  • Krank golf clubs

    glen bennett wrote on: Mar 16, 2010

    Can you buy crank drivers in Australia

    Reply

      • RE: Krank golf clubs

        Glenn wrote on: Nov 29, 2011

        Yes you can get them from their website krankgolf.com
        Great people..
        Love Australia, my mom is an Aussie.

        Reply

      • RE: Krank golf clubs

        carl wrote on: Jan 19, 2011

        I have2 of them diff.lofts. This is the best driver on the market!!!

        Reply

  • Krank golf clubs

    glen bennett wrote on: Mar 16, 2010

    Can you buy crank drivers in Australia

    Reply

      • RE: Krank golf clubs

        Adam wrote on: Jan 13, 2014

        Yes you can get them in Australia !
        I am in Brisbane and will have a new Formula 5 7.5 degree loft on a 48" XS shaft in 10 days time!!!!
        Can't wait!!!

        Reply

      • RE: Krank golf clubs

        Have you guys never heard of Google? wrote on: May 30, 2011

        www.krankgolf.com

        Reply

          • RE: RE: Krank golf clubs

            Colin wrote on: Feb 11, 2012

            I've bought 12 Krank drivers over the past five years .. moty of them for friends who had borrowed mine .. even my wife has a Rage driver with an ultralite Fujikura shaft .. you have got to get one.. they are fantastic

            Reply

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