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PGA Show: Titleist wants you to re-Vokey your golf game

Wednesday January 28, 2009 | 03:28:01 pm 233 words, 1616 views  

WINTER GARDEN, Fla. – Beginning, say, RIGHT NOW, if you can’t fit yourself into a Titleist Vokey wedge, just pick up your ball and don’t bother playing from 100 yards in.

Vokey wedges used to stop at 60 degrees loft, covering every inch of yardage gap beyond standard pitching wedges. Among its new line, Titleist has added a 62 and 64 degree club, which throws even more shots into your arsenal (if you own that kind of game) around the greens.

“The days of having just a sand wedge in your bag are long over,” says Ryan Davis, a Titleist sales leader based in Chicago and manning the company tent here.

And how’s this for customizing … The club’s bounce can be fit to a person’s swing coming down at shallow or steep angles. But Davis added Titleist can measure and make bounce to match these Vokeys with turf conditions, too. Example: In Texas, you’d play off hard ground and need a different club than, say, Minnesota, where the turf is softer and gives more.

Memo to self: If I see Wally Uihlein, Titleist’s chairman and CEO, I think I’ll tell him to just cover every number between 49 degrees and, oh, say 83 degrees (one guy I know thinks he can nip that loft off a tight lie and check-spin the ball on a dime).

That, or just take a chipping lesson.

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Comment from: RonMon [Visitor] · http://mon
You have your own button? Really? Can I get one?
PermalinkPermalink 01/28/09 @ 18:59

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Tom Spousta Tom Spousta

Tom Spousta is a national correspondent for WorldGolf.com, writing about anything and everything that encompasses his passions for golf and travel. He previously has covered golf and other sports for USA Today and The New York Times. Tom lives on a Donald Ross-designed golf course in Sarasota, Fla.

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