Why is golf instruction on sale?

Have you ever had a bad experience taking a golf lesson? Well join the club! I don’t think there’s a golfer out there that hasn’t had a golf lesson that frustrated them. Meaning, there are golfers who have given-up hope of getting help for their game because they took a lesson and progressively got worse from a result of that experience.

I believe you shouldn’t lump all Instructors and Golf Schools into the same group. There’s a great disparity in the talent of Instructors that are out there trying to help you.

You could say that golf instruction is like wine. Meaning all wine is not created the same. You can go from a super cheap Boone Farm to a lower end Yellow Tail to a higher end Chateau Lafite Rothschild.

Now take this wine analogy into the golf instructor arena – You can go from the pro at a driving range that offers you a 6 lesson package for $150 to a pro at a country club who does an hour lesson for $65 to Golf Made Simple that does 3-Day Classes starting around $1,400.

Well, from past experience I have found out that if you drink Boone Farm (driving range pro) you have a good chance of ending up with a nasty, frustrating headache. And in my experience of Yellow Tail I’ve found that I didn’t receive the satisfaction I was expecting to see - often feeling as if you’re wasting your time and money.

And then there’s one of the top of the line products Chateau Lafite Rothschild (top level golf coaching) where you know every sip, every second of your experience is beyond your expectations. And you know that this is what you deserve because it’s presented to you in a clearly superior manner!

The difference in golf instruction between the best and the middle-of-the-road golf programs is similar – there’s a reason why some programs need to give 20% discounts or 2 for 1 specials or “lock you in” with a six-lesson series! These programs and instructors suffer because they don’t have golfers returning to see them or golfers that are referred to them – so in their quest to remain “open for business” – they need to lower their prices in order for you to take a chance on them.

While other golf programs may cost less, we have such a high demand from returning golfers and golfers that have been referred to us, that we have limited space available for new golfers that want to see us! So we have higher rates because of the limited availability. But, how do you know a program that has limited availability is a good program – because golfers are improving so much that they come back for even more improvement and that leaves fewer open spots for other golfers.

It’s just like Pebble Beach – why are their prices so high compared to other golf courses? Because even though golfers paid a higher rate to play there, they feel as if they got more for their money than they were expecting! So available tee times are limited.

The good news is if you’re a “Bargain Bin Golfer” as far as getting help with your game, there are many more choices in instructors that charge Boone Farm prices than if you’re looking for top level coaching. Though, you know what they say – “The cheaper the wine, the worse the hangover.”

Though, if you want something that will be a memorable experience, one where you’ll actually feel very good about your golf game afterwards - there aren’t too many Chateau Lafite Rothschild’s out there!

You’ll never see 20% off a BMW – you’ll never see a 2-for-1 special on a Rolex. Why? Because these are high quality products that have great demand. Use this same philosophy when you’re looking for help with your golf game and you’ll see better than expected results. Don’t let your experience with a Boone Farm golf instructor scare you away from quality golf coaching that will help you to play better!

Regards,

Marc Solomon - Your Instructor For Life
Golf Made Simple Inc.
www.GolfMadeSimple.com