American Express/Play Golf America, Women's Golf Month, The Art of the Lay Up
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Whereas the internet may be all abuzz about Phil Mickelson’s lucky break at the Colonial, this week’s Golf for Beginners show focuses in on the amateur ladies of the sport.
Play Golf America, in conjunction with American Express, has had over 68,000 women attend its prior yearly outings, bringing together the art of the sport with all of the “extras” that may enhance the ladies experience. This June, participating golf facilities will try once again to peak interest in both golf and the encounters surrounding it.
My husband, Barry, believes that, aside from the golf instruction, men wouldn’t be that interested in the many other activities planned for the month of June, such as the networking receptions, golf rules and etiquette seminars, club fitting and equipment demonstrations, golf apparel fashion shows and luncheons. (Okay, the fashion show might be a bit much for a guy to stomach!)
He believes that these additions lessen the competitive nature of the sport. Instead, teach them how to compete and then win! I think there’s more to golf than that cut and dried notion. Allowing women to experience all the facets of golf may just increase the number of women who take up the sport and stick with it.
The faces behind this year’s initiative are Nancy Lopez and Suzy Whaley. Lopez has among her accomplishments 48 LPGA wins (3 of them majors), Whaley was the first woman golfer in 58 years to qualify for a PGA Tour event (the 2003 Greater Hartford Open) paving the way for Annika Sorenstam and Michelle Wie’s venture into men’s professional events.
We also discuss the new American Express website dedicated to golf which offers a smattering of everything from video golf instruction to the ability to purchase tickets to 2009 events such as the U.S. Open at Bethpage.
Our golf tip focuses on the Art of the Layup and how placing your ego on hold is only the first step to accurately hitting greens in regulation.
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